Marketing in Motion
MasksNowIL
From marketing videos to branding to graphics, I created a cohesive identity for the MasksNowIL non-profit. Coupled with outstanding social media partners and a supportive community generating shared and earned media, MasksNowIL marketing initiatives were a key aspect of the organization's success.
Owned Media Gallery
Updates, contests, activations, and volunteer testimonies strengthed MasksNowIL's social media presence to create a brand that the community could trust.
Shared/Earned Media Gallery
Through community support and receivers of masks sharing their 'unboxing' pictures, MasksNowIL consistently engaged with the community and saw support for our work.
Explore how I implemented creative storytelling and public relations tactics to collect $1.7+ million in material donations.