Marketing in Motion
MasksNowIL
From marketing videos to branding to graphics, I created a cohesive identity for the MasksNowIL non-profit. Coupled with outstanding social media partners and a supportive community generating shared and earned media, MasksNowIL marketing initiatives were a key aspect of the organization's success.
Owned Media Gallery
Updates, contests, activations, and volunteer testimonies strengthed MasksNowIL's social media presence to create a brand that the community could trust.
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-534/h-547/x--3/y-17/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520155747_83831.png)
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![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-534/h-547/x--3/y-17/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520155747_83831.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-874/h-896/x-22/y--1/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520153641_76ddc.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-526/h-538/x-0/y-14/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520160237_ac6ef.png)
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![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-894/h-916/x-8/y--8/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154825_a528d.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-827/h-848/x-26/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154003_7b303.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-882/h-904/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520153545_35cc9.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-872/h-894/x-12/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154413_c282a.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-872/h-894/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520153605_79516.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-541/h-553/x--8/y-8/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520155636_61fb5.png)
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![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-874/h-896/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154040_2746e.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-534/h-547/x--3/y-17/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520155747_83831.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-874/h-896/x-22/y--1/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520153641_76ddc.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-526/h-538/x-0/y-14/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520160237_ac6ef.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-882/h-904/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154349_3a917.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-894/h-916/x-8/y--8/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154825_a528d.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-827/h-848/x-26/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154003_7b303.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-882/h-904/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520153545_35cc9.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-872/h-894/x-12/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154413_c282a.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-872/h-894/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520153605_79516.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-541/h-553/x--8/y-8/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520155636_61fb5.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-881/h-903/x-19/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154308_4344c.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-874/h-896/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520154040_2746e.png)
Shared/Earned Media Gallery
Through community support and receivers of masks sharing their 'unboxing' pictures, MasksNowIL consistently engaged with the community and saw support for our work.
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-505/h-518/x-5/y--7/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520161104_44863.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-479/h-491/x-8/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520202210_e647d.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-503/h-515/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520161006_69c7e.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-538/h-551/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520161017_058e2.png)
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![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-505/h-518/x-5/y--7/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520161104_44863.png)
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![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-503/h-515/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520161006_69c7e.png)
![ebdavenport.com](/_ipx/f_webp,q_50,s_405x415/https://img2.hocoos.com/cache/u/221651/187070/w-538/h-551/x-0/y-0/ww-405/wh-415/u/221651/187070/Screenshot%25202024-03-05%2520161017_058e2.png)
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Explore how I implemented creative storytelling and public relations tactics to collect $1.7+ million in material donations.